World top things Hindsight may always be 20-20, but you don’t need particularly great foresight to know many of the gadgets on today’s market won’t be around in 2020 given how quickly the tech industry keeps changing.
The Smartphones
You can still find and buy VCRs and there are people still using mainframes from 1992, so it’s not like this stuff disappears forever,” says Stephen Baker, an industry analyst at the NPD Group. Baker notes that the main reason retailers continue to market and sell outdated products is to cater to shoppers who buy them for nostalgia’s sake, but for all intents and purposes the market has left these products in the dust. So which popular products today will join the likes of VCRs, cassette players and transistor radios in the next few years? MainStreet asked five tech analysts to offer their thoughts on the gadgets that will largely be phased out by the end of this decade.
Analysts say, the days of spending $200 or more on a standalone GPS device won’t last much longer.“Portable navigation devices like those sold by TomTom and Garmin will probably not be sold in 2020, just because mobile phones will have taken on that function themselves and because GPS systems will be standard equipment in cars,” says Charles S. Golvin, an analyst at Forrester, a market research firm. As a result, there won’t be much of a need to buy a product whose only function is to tell you directions.
E-Readers
“The tablet will largely supplant the e-reader in the same way that the iPod increasingly gets displaced by smartphones,” Golvin says. “Tablets will take on the e-reader function of handling magazine, newspaper and book reading.” In essence, spending money on an e-reader that can only handle reading when tablets can do this and more will come to seem as useless as buying a GPS system that can only look up directions when other technology does this as well.Just how small the e-reader market becomes may depend somewhat on advancements in display technology. One of the biggest incentives for consumers to buy a pure e-reader is to have an e-ink display (like reading from a book) rather than a backlit display (like reading from a computer screen), but according to Golvin, manufacturers are already working on ways to merge the two reading experiences and create a tablet that doubles as an authentic e-reader.
Feature Phones
Tim Bajarin, a technology columnist and principle analyst with Creative Strategies, predicts that 80% of all phones sold in 2015 will be smartphones and every phone sold in 2018 will be a smartphone. This rapid decline will come about thanks to a drop in prices for consumers and an increase in revenue opportunities for carriers.“Even today, the money that is made is not on the phone itself but on the services,” Bajarin says, noting that carriers will opt to “fade out” their feature phone option in favor of smartphones with more services.
Low-End Digital Cameras
When Apple unveiled the iPhone 4S, smartphone competitors probably weren’t the only ones beginning to sweat. Digital camera makers also have much to be worried about. Apple’s newest phone has a killer 8-megapixel camera that takes in more light and records video at 1080p HD video. Until recently, those kind of specs were unique to digital cameras, but increasingly smartphones are taking over the market.“Flip cameras went bye-bye and now low-end camera functions are being taken over by smartphones,” says Rob Enderle, principle analyst for the Enderle Group. Going forward, consumers will have less incentive to carry around a camera when they already have a phone in their pocket that takes quality pictures. “The point-and-shooters – and particularly the cameras that sell for under $200 – will eventually go away and be replaced by cellphones that do the same thing.”
The DVD player should be replaced by digital delivery,” says Ian Olgeirson, a senior analyst at SNL Kagan, who points to streaming movie services like Netflix as being the future. “Blu-rays and whatever the next generation high-end movie format emerges could prolong the lifespan because of challenges around streaming, but eventually the disc is going to be phased out.”The idea of placing a disc into a DVD player to watch a movie will eventually seem as outdated as placing a record on a turntable, which brings us to the next product on our list…
CDs are clearly not going to make it over the next 10 years because everything will shift over to pure digital distribution, so all those shiny discs will be gone,” Bajarin says. This will be due in part to more streaming options for music and movies and a greater reliance on digital downloads, combined with more efficient storage options for consumers, including USB drives, external hard drives and of course the cloud.Bajarin says,“All a CD is is a medium for distribution of content … and within 10 years, you won’t need a physical transport medium”.
“It looks like analog game systems won’t make it until the end of the decade,” Enderle says. “You are already seeing the Wii have a tough time holding on to the market and PlayStation has been struggling for a while.”The gaming systems that will succeed in the future will be those that manage to move away from being focused solely on video games and more on other entertainment options such as movies, evolving from a traditional game console into more of a set-top box.